PROGRAMME CATALOGUE · 2026

Structured programmes for accountable digital marketing growth

AudienceSpark programmes AS-101 through AS-601 map to distinct growth stages — from first paid media foundations through integrated multi-channel retainers. Each programme includes defined deliverables, sprint cadence, reporting templates and scope documents in SGD before work begins. We are a performance digital marketing agency headquartered at Samsung Hub on Church Street, not a SaaS vendor or IT outsourcing firm.

PROGRAMME PHILOSOPHY

Scope before spend — every lane documented

Our programmes replace vague agency retainers with named deliverable sets. You know which accounts we manage, which landing pages we optimise, which dashboards you receive and which meetings are included. Programme fees cover agency labour, strategy and reporting — media spend is billed separately to Google, Meta or other platforms at cost without markup.

Engagements typically begin with a two-week discovery sprint: account audit, funnel mapping, competitor landscape and KPI alignment. From there we deploy the programme tier matched to your budget, team capacity and channel mix. Singapore PDPA compliance is built into lead-generation and form-tracking configurations from day one.

AudienceSpark performance marketing workshop with campaign architecture boards

SIX PROGRAMMES

AS-101 to AS-601 — choose your growth lane

Performance marketing foundations workshop at AudienceSpark studio

AS-101

Performance Marketing & Paid Media Foundations

AS-101 establishes paid media infrastructure for Singapore businesses launching or restructuring digital campaigns. We configure conversion tracking via GA4 and Google Tag Manager, build audience architecture with platform-native segmentation, set up UTM governance and implement bid strategies appropriate to your monthly spend tier. Deliverables include channel structure documentation, weekly optimisation during the first month and a handover playbook for in-house teams who may assume day-to-day management later.

From S$4,200 · 6-week sprint

SEO and organic search strategy review with campaign performance dashboards

AS-201

SEO, Local SEO & Technical Search Programme

AS-201 deploys organic search across technical audits, on-page optimisation, local business listings and content architecture for Singapore and regional markets. We resolve crawl errors, implement schema markup, optimise Google Business Profile assets and build keyword clusters aligned to commercial intent. Local SEO configurations cover neighbourhood targeting, review management protocols and citation consistency. Ideal for service businesses, retail operators and B2B brands building durable organic pipeline alongside paid capture.

From S$5,600 · 8-week sprint

Google Ads and Meta Ads strategy session at AudienceSpark

AS-301

Google Ads & Meta Ads Accelerator

AS-301 is a dual-platform paid media accelerator spanning Google Search, Shopping, Performance Max and Meta prospecting or remarketing campaigns. We build campaign structures with creative testing protocols, audience segmentation and pixel or Conversions API configuration. Creative rotation schedules, platform policy compliance and budget pacing are documented in your scope pack. This programme suits e-commerce operators and B2B brands scaling paid acquisition with disciplined account governance.

From S$5,800 · 8-week sprint

Branding and creative strategy workshop with AudienceSpark content team

AS-401

Branding, Creative Strategy & Content Engine

AS-401 architects brand positioning, creative direction and a sustainable content production system. We facilitate messaging workshops, define tone-of-voice guidelines, build editorial calendars and establish content formats across owned channels. Deliverables include brand narrative documentation, creative brief templates, channel-specific content frameworks and a ninety-day publishing roadmap. This programme pairs naturally with AS-101 or AS-301 when paid traffic needs stronger message-market alignment and creative velocity.

From S$6,400 · 10-week sprint

Lead generation and CRO review session with funnel analytics at AudienceSpark

AS-501

Lead Generation, CRO & Marketing Automation Lab

AS-501 is a systematic conversion and pipeline programme spanning landing pages, form friction analysis, nurture sequences and CRM integration. We deploy heatmap and session recording tools, run structured A/B tests with statistical significance thresholds and configure marketing automation workflows with PDPA-compliant consent capture. Lead scoring rules, sales handoff protocols and funnel diagnostics connect ad spend to qualified pipeline — not vanity form fills. Suitable for B2B services and scale-ups where cost-per-qualified-lead is the primary KPI.

From S$7,200 · 10-week sprint

Integrated growth strategy lab session at AudienceSpark Samsung Hub studio

AS-601

Integrated Growth Retainer

AS-601 is our full-funnel digital marketing retainer combining performance media, SEO, content, CRO, lead generation and analytics under a dedicated account director. Monthly cycles include campaign optimisation, creative briefing, landing page iterations, executive reporting and quarterly strategy reviews. Minimum commitment is three months. Media spend recommendations are reviewed monthly against agreed KPIs. This tier suits established Singapore operators with consistent monthly budgets seeking a single accountable agency partner.

From S$11,800/mo · 3-month minimum

Not sure which programme fits?

Book a complimentary growth briefing and we will recommend the programme tier aligned to your budget, team capacity and channel mix — with transparent SGD pricing before any engagement begins.

Book a growth briefing

Marketing disclaimer: Programme outcomes depend on market conditions, budget allocation, creative execution, platform policies and audience response. AudienceSpark provides strategy, creative direction and campaign delivery — results vary by client and channel. We do not guarantee specific sales figures, follower counts, viral reach, growth rates or return on investment. Case metrics referenced on this site are illustrative and anonymised where shown. We are not an AI platform, SaaS vendor, IT outsourcing firm or web studio without integrated marketing services.